UI & Web Design

AOT Hotels Website Re design

The AOT Hotels website is used by government employees to book travel and accommodation related to work. This project brought the website up-to-date with current trends whilst also ensuring the website was user friendly on all platforms and devices.

Client

The AOT Group

Date

Jan – Dec, 2016

Duration

12 Months

Focus

Usability Improvements

Solution

 The Challenge

Challenge & Solution

The AOT Hotels website was originally designed around 2010, so in 2016-2017 the website needed a complete re design. Primarily to create a modern design, better user and booking flows, improvement of navigating the website and to implement a responsive design to allow users to book while traveling for work through their tablets or mobile phones. Part of the challenge was to ensure the website worked seamlessly across different government departments and requirements.

AOT Hotels Re Design
AOT Hotels Re Design

We began with identifying the problems with the design and development of the site and which areas need to be improved the most. Business stakeholders and a selection of users were then presented with multiple high fidelity wire frame options before deciding on the direction and design of the rest of the website. This included re designing the structure of the website, search functions, booking flows, payment pages and UI elements such as buttons and input fields.

As we had designed the structure of the website, the back end developers started on the re build of the site. We then worked in an agile environment to deliver certain sections of the site, both functionality and design wise. Once the site was in it’s final stages we released a beta site to deliver to a certain group of users to test the site and give feed back on what could be improved.

AOT Hotels Re Design
AOT Hotels Re Design

This design was created while working at the AOT Group and is © the AOT Group.

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